Today and we are discussing our setup to the National Hardware Show and making a last call to anyone and everyone who thinks that they are ready to go. So, Cat, thanks for joining me this afternoon. No problem. So one of the things that we’re really excited about this year, there are some new things going on this year at the hardware show.
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**Excerpt:**
“ASD Market Week March 2024 was the best Business to Business professional tradeshow we have ever attended. The show staff were wonderful to work with before, during, and after the show. Our booth saw a lot of traffic every day of the conference. For the first time, we had inventors who actually took multiple orders, and four members of our team received licensing offers either at the show or immediately following. The first ever Innovation Award was given to Lesley Holland for The Jewelry Closet: THE FIRST & ONLY MODULAR JEWELRY ORGANIZER, which will be featured on Invent-America for 6 months.”
Professional tradeshows aren’t all they’re cracked up to be. While there are benefits to attending, potential attendees should approach these events with a critical eye. For instance, it’s important to be wary of tradeshows that have an inventor section run by a nonprofit organization that claims to represent the interests of independent inventors. More often than not, these nonprofit organizations are simply trying to funnel money into their own pockets at the inventors’ expense. Additionally, it’s a good idea to avoid tradeshows with exhibitor names that are impossible to pronounce and shows that attract a large international following. A high percentage of international attendees may signal that the show has been overrun by foreign entities, meaning a low percentage of attendees are American buyers. It’s also important to pick a professional tradeshow that specifically caters to your industry rather than your status as an inventor. If you follow these rules, you can increase your odds of having a successful experience at a professional tradeshow.
